More likely to be offered in states without an insurance mandate to cover IVF treatments — ScienceDaily
[ad_1] In-vitro fertilization (IVF) clinics that offer money-back guarantees (MBGs) for their services achieve a higher live-birth success rate with less aggressive treatments than clinics that do not provide money-back guarantees. In research recently published in the Journal of Marketing Research, Shan Yu, an assistant professor in the Lally School of Management at Rensselaer Polytechnic…